Lionsgate has reached a movie licensing settlement with the Roku Channel.
The settlement requires the channel on the digital streaming platform to share Lionsgate titles within the pay-TV window with Starz, Lionsgate’s pay cable operator. The deal covers movies just like the “John Wick” franchise and “The Expendables 4.” Titles will stream to Roku Channel after an preliminary 1-payout exit on Starz.
“This deal confirms robust demand for first-run studio movies throughout a variety of platforms,” stated Jim Packer, president of worldwide tv distribution at Lionsgate. “This partnership with The Roku Channel showcases our potential to capitalize on alternatives in in the present day’s advanced tv panorama with a multi-faceted, layered strategy that meets everybody’s wants.”
Roku Channel is the gateway to Roku’s lineup of free motion pictures and TV exhibits and over 275 free reside linear streaming channels within the US.
“We’re happy to develop our relationship with our longtime companion Lionsgate to supply our audiences with unique, free first-time entry to Lionsgate’s theatrical roster,” stated Rob Holmes, vice chairman of programming at Roku. “This progressive strategy creates worth for each events and, most significantly, offers The Roku Channel’s thousands and thousands of streamers with the chance to take pleasure in these compelling titles via this distinctive window.”
Different titles that may circulate to Roku Channel within the deal, together with the brand new Nicolas Cage-starring “The Insufferable Weight of Huge Expertise” and the upcoming adaptation of Judy Blume’s beloved novel “Are You There God? It is me, Margaret.
(Picture: “John Wick”)